Established in 2006, Iserve Solutions & Services Pvt. Ltd. is one of the premium IT distributors in Eastern India, with a strong foothold across the entire region and a professional team under the visionary leadership of founder Mrs. Sradha Rathi.
Iserve's channel is dedicated to the distribution of advanced technologies to channel partners and resellers. Two decades of excellence on, Iserve creates opportunities for enterprise advancement for its partners through aggressive market development and continuous improvement through agility.
We act as a strategic link between vendors and partners, readying them for unprecedented levels of business performance by catering to SOHO, SMB, mid-size and large enterprises, and government organisations across industry verticals.
Our product portfolio spans the latest technology from global brands including HP, Dell, Lenovo, Acer, Canon, Microsoft, Sophos, Kaspersky, TP-Link, Foxin, Daichi, Nexivue and CP Plus — with PCs and laptops contributing around 70% of revenue over the last 20 years.
To become the value distributor for the commercial products the industry, and especially its clients, need. India is the only market where every year more than 170 million people get ready for employment and over 90 lakh students appear for higher-secondary exams. As the market emerges, channel partners must think innovatively and place the product the right way to the customer — buying decisions in families are changing, and increasingly it is the children who drive them.
Economic disturbance is a transition phase in a cycle. From 2000 until now, India has grown at 5% to 8.5%; this is the correction time, and the constant growth of the past two decades brings fluctuation across all aspects and a consolidation of the economy. Iserve's mission is to keep delivering value through every phase of that cycle.
Five branch offices and warehouses across four states and union territories, covering 50+ districts with 100+ employees and a strong network of service locations.
Based in West Bengal, Bihar, Chhattisgarh, Assam, Odisha and Tripura.
Area Managers run regional business; 6 Sales Managers across the region lead a team of around 30 sales professionals, ten of them in West Bengal.
A network of service locations across the region supports partners and end customers after the sale — not just at the point of it.
Continuing the momentum, Iserve intends to strengthen itself in the print and accessories market while deepening its PC and laptop leadership.
In the last three years alone the company has averaged well over 100% growth year on year — evidence of a channel that trusts us with its business.
Iserve Solutions & Services Pvt. Ltd. begins distributing IT products from the Martin Burn Building on R.N. Mukherjee Road.
Branches and warehouses open across four states and UTs; Business Managers appointed for West Bengal, Bihar, Chhattisgarh, Assam, Odisha and Tripura.
HP MOQ Commercial Channel Awards for Business Desktops Upcountry and AMD Ryzen Performance; Dell Champions Conclave Gold Award.
Recognised by HP in June 2024 under the Amplify Impact partner programme for driving sustainability progress across climate action, human rights, digital equity and sustainability as a business opportunity.
Online and offline retailers, resellers and system integrators across Eastern India do business with Iserve at ease.
Business proficiency displayed in end-to-end supply-chain management, from movement of goods to last-mile delivery.
Efficiently tracked stock and stocking plans drawn up with every partner.
An efficient credit-evaluation cell that resolves ad-hoc credit or deal-financing requirements quickly.
Excellent reseller account management with guidance on statutory compliance and go-to-market strategy.
Talk to our channel team about stocking, credit and territory opportunities.